Take the stress out of domain authority

The nature of having competitors mean that they will always be looking to beat you, gain ground if they are falling behind, or pull further ahead where possible. To do this, you have to accept that there is always opportunities, whether you are thinking outside of the box, improving content …

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SEO copywriting is an indispensable skill

So, if the Content Marketing Institute includes a link to your content marketing resource, that'll be perceived better than if a random person with a low quality site links to it. It is important to remember though that organic link building does not happen overnight. You have to build a …

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Go long-tail and forget plugins

Beware of these Google penalties. Google doesn't only consider on-page SEO score when ranking an article. It also takes into account many other factors like social media signals (shares, likes, tweets, follows, etc.), backlinks, domain authority, and many other off-page metrics. Getting your organisation listed in a Free UK Business …

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Bucket brigades based on Google algorithms

Links at the top of a page carry more weight than those further down. A comparative advertisement, allows an advertiser to directly or indirectly compare a product to the competition based on some attribute or benefit. A backup approach could be to set URLs with session IDs to noindex, but …

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How does Duck Duck Go deal with nofollow links

Momentum means running programs with discipline and consistent growth month after month. The cloak-and-dagger element makes it a little more fun. However, it takes many years of industry experience to notice trends and developments to help you find the right keywords and keyphrases. For example, where would one find a …

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What effect does backlink indexing have?

Some sites have the same URL for both desktop and mobile content, but change their format according to User-agent. In other words, both mobile users and desktop users access the same URL (i.e. no redirects), but the content/format changes slightly according to the User-agent. Simply making sure that …

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